Master of Arts (M.A.) Growth Hacking (Mature Market)


Enrol in your online International University of Applied Sciences Master in Growth Hacking degree today!

Have you completed your bachelor’s degree in marketing and communications and want to expand your knowledge further? Take your career to the next level with a master’s degree in Growth Hacking.

IU is the first university to offer a study program in Growth Hacking. With the 120 ECTS program, you’ll learn how to set businesses on a growth trajectory in this digital age. Learn about areas like data analysis, product management, and online marketing measures with clout.


At the beginning of your studies, you will learn about topics like Advanced Growth Hacking and International Consumer Behavior. As part of your studies, you will specialise in digital analysis and strategies that are sure to yield success, such as Online and Social Media Marketing and Performance Marketing. You will also be exposed to courses that focus on user experience, such as Web and Mobile Development and User Interface and Experience. Towards the end of your studies, you will take your electives and begin your master’s thesis.